Week 13: Summary and farewell

Hi world, in this blog entry, I’ll finally conclude with a ‘bye world’! It has been a…


time running this little blog. I admit I was apprehensive and was not looking forward to this assignment initially. But I admit it’s starting to grow on me. I enjoy sharing gifs and cool things I’ve found so this is a great platform to do so!

But all good things must come to an end and thus this will be my final blog entry! To summarise the past 12 weeks of blogging, we’ve gone through lots of YouTube-related content such as its algorithm and it being a marvellous e-learning platform! Additionally, we’ve tried out various social media management tools online and tips for web design. We talked about the scary – virus and malware but don’t worry we got you covered with recommended anti-malware software! And the super cool – Virtual and Augmented reality and I throw back to one of my favourite gifs:


Lastly, we ended off with the future of the Internet with Web 3.0 and the Internet of Things!

I’ll end with the best of the best! For my show&tell, I spent my weekend learning how to use Final Cut Pro to create a shooting stars meme. Here’s the video tutorial:

And… here’s my video:

Featuring my bro, thank you for embarrassing yourself for this video. 🙂

Thank you to those who visited this blog and I intend to repay your kindness with the video displayed above HAHAHA

Happy last day of school and all the best for your finals!

Bye world!


Week 12: Innovations to curb people from driving up the curb

Hi world, it’s my second last blog entry! This week I’ll be covering existing and up-and-coming IoT technologies that will help to boost road safety. Yes, I have been inspired my the show and tell Mr Abey Choy presented in class last week. I love Thailand because my Dad calls it his second home. He’ll make a trip down once or twice annually just to take a break from work and enjoy his mango sticky rice and indulge in all the authentic tom yam he wants.


Here’s a cute pic of my favourite couple in BKK last year, MY PARENTS!

But apart from the beautiful land of smiles, something dark lurks in the back. Although it has received a lot more attention now in new media regarding the upsurge of death and injury rates due to road accidents, the pressing issue is still not gaining the attention it requires.

Do check out Mr Abel Choy’s page, advocating Road safety for Thailand for updates on his efforts to promote and raise awareness of the salient and crucial problem.

Firstly, there are some seriously cool technological efforts aimed at prevention of road accidents. Apart from the vehicles, the roads have been technologised! These upgrades in the roads are made possible by smart sensors and… smart cement! Yes smart sensors sound right and apt, since they’re already a type of technology. But smart cement, it sounds foreign but essentially, they are cement equipped with sensors! Essentially, the roads will be jam-packed with these smart sensors that are connected to the computers at the headquarters. The sensors will provide frequent updates regarding the status and conditions of the roads. It will be able to “sense” if the roads are gradually wearing out or if any parts of the road require immediate attention (potholes or damage from accidents). This is especially helpful for larger countries like the US. With these updates, we will be able to activate the prevention measures to ensure that we amend these minor structural defects before they get worse.



In fact, it’s already happening! Although IoT is deemed to eventually take place in 2020, some early adopters are already testing these technologies in hopes to continuously refine them! For instance, HIKOB, a IT and services company is currently testing their IoT technology in the city of Troyes in France. They call it the HIKOB wireless traffic data collection system.

Apart from the roads receiving the upgrades, the vehicles are getting geared up as well! With the use of telematics, these cars are equipped with sensors to track the driver’s driving style. This initiative is aimed at improving the driver skills and behaviour. The sensor or “black box” located in the car will track speed, acceleration, braking and how the car swerves at sharp corners. Feedback is generated and provided the drivers to educate them on how they can improve their driving. Of course not every driver is willing to listen to such feedback…


And there should be no physical force or using guns to coerce them to change…


As such, incentivisation programmes are to be implemented to encourage and motivate these drivers to be receptive to the feedback received.

Instead of including a black box in the cars, these vehicles are also experiencing a huge overhaul! Driverless or autonomous cars are slowly driving its way onto the mainstream roads. Of course, most of them are still in the testing stage and on private roads. But soon…


Fixed with (again) a myriad of sensors, these vehicles will interact with the environment and other vehicles to direct themselves.

Here’s Waymo, a project from Google on driverless cars:

Another IoT initiative involves the buses in London! These buses are equipped with a high-tech software that is devised to detect pedestrians and cyclists. This software utilises its strategically positioned sensors located around the bus to alert the bus drivers whenever it senses any pedestrians or cyclists moving close to the bus!

I am positive that these technologies will continue to grow and be enhanced and refined! I will update this space if I find new IoT features! 🙂


How IoT and machine learning can make our roads safer








Week 11: IoT will revolutionise everything you love

Hi world! Today’s blog entry will be on the Internet of Things (IoT for short). IoT is a prominent feature in Web 3.0, the semantic Web and it refers to enhanced connectivity to close to everything, including the currently inanimate items in our homes (a table or chair). To be honest, I have developed a love and hate relationship with IoT… just putting it out there. Let’s start with love… what’s not to love about the future of technology? It’s always rapidly evolving and before you know it, that newest slick smartphone you’re holding in your hands now may be deemed obsolete. I believe that the screenshot below from a Buzzfeed article perfectly encapsulates the fleeting evolution of technology:

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But there’s always the dark side of technology. Addiction and intense preoccupation. At least for now, we can still choose to fast from technology and pack up our bags to spend a few nights in the jungle. It is predicted that with the complete implementation of IoT, the Internet (digital realm) will be amalgamated with the real physical world. When this happens, the Internet becomes… (cue dramatic music) pretty much inseparable from us. In this current day and age of Web 2.0, many critical scholars are pointing out the fact that passive users are becoming zombies/slaves to technology. We are growing so incredibly dependent on our phones and the Internet that some of us can’t do without it. Why has it become so difficult for us to live without our phones or the Internet for a few days when our ancestors survived well without any of these technological tools?

The reason is simple. We naturally crave convenience (one of the seven deadly sins: Acedia/sloth).


As such, we desire for these advanced devices and technology to “improve” our lives or make it easier. The society changes according to the people’s behaviours. Users chase the new technological devices and crazes. People = market. And the market of consumers affect all types of organisations. Ultimately, the pursuit for MORE high tech stuff persists, leading to tech companies feed us with more advanced products. With IoT, organisations of all sorts are affected. It’s the newest and most advanced method to reach out to their consumers. It’s a matter of how you use it that can determine your success. In fact, some organisations have already tried to leverage on IoT’s connectivity to enhance brand presence.

Here are some examples of IoT integration:

Diageo Whisky

Diageo creatively re-branded their Whisky and targeted the filial sons and daughters of whisky-loving dads. IoT’s core feature is customisability and it is well illustrated in this example when the whisky company provided their consumers with a personalised video message for their Dads with every bottle. With the scan of a QR code, the Dads get to kick back and relish a gold class of smooth whisky while they watch the saccharinely sweet video created by their kids. Their marketing campaign paid off handsomely and they experienced a 72% jump in sales before Fathers day. Apart from that, the campaign also aided in increasing their brand presence among two groups of consumers – the kids (age range varies) and the Dads.

Apple iWatch

This product needs no introduction. It was first introduced in 2015 and now its second series of smartwatches have been in the market since September 2016. Tech geeks and experts are speculating the release of series 3 which is estimated to arrive later this year in September.

Some of the cool features of the smart watches in series 2 include a built-in GPS. Instead of holding on to your phone and seeing your battery drain and die off steadily, you can simply look at your wrist to check whether you’re on the right path. Secondly, it is water resistant (50 metres). It’s still not completely water-proof but hey you can still bring it swimming or splashing around in the ocean. For such a small device, it has a dual-core microprocessor. Essentially, your processing speed is extraordinary and it’ll last you an entire day! Other standard functions include responding to calls/texts and use Siri.

Amazon’s Tide button

While you might get your Dad a whisky for Fathers’ day, here’s a cool Mothers’ day gift suggestion! These high-tech buttons are called Amazon’s Dash buttons (do note that you need to be an Amazon Prime member to have access to purchasing these buttons). These buttons are connected via the WiFi and they are linked to products available on Amazon by setting up your button with your phone or laptop. For example, essentials such as clothes detergent (Tide) and even condoms. At just a press of the button, it taps onto WiFi to automatically order those essential items and deliver it to your door step. When I first saw this… I thought to myself “I HAVE BEEN LIVING UNDER A ROCK!” How cool are these little buttons and they’re kinda cute too!


Bringing convenience to a whole new level and it’s simple to install too:

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Here are some brilliant yet simple ads from Amazon:

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Do note that this is NOT a paid advertisement but I personally feel that these amazon buttons are amazing! And to think that it’s only the very beginning of how IoT can be used. However, with every new technology, fine-tuning is essential. Here’s a video which summarises everything wrong with the dash buttons:

Hopefully Amazon will listen and continue to improve these products!

As a Marketing student, I was interested to know how IoT will affect the advertising and marketing industry. An increase of available information of the market and the consumers will be made available to the marketers. This is where the data analytics industry will burgeon. Information and statistics will be sought after my big companies as they get to learn all about their customers. With regards to advertising, it will be adapted to the new interface of the Internet. The platform of IoT is EVERYWHERE. However, it does not equate to seeing ad banners everywhere we go. The key difference is personalisation. We as consumers will only receive specially targeted messages. It involves marketers to think out of the box and integrate IoT into their marketing schemes. I foresee a whole lot of innovative ideas and new advertising methods.














Week 10: The Internet becoming more… human (Web 3.0)

Hi world, remember those good ol’ days when you type something into your Google search bar and Google immediately suggests and or predicts what you intend to search? I recall the first time I saw that and was like…


And now we’re so accustomed to those predicted suggestions that we already know that we can simply hit the arrow down button on our keyboard as a shortcut so that we do not have to type out our entire search query. You feel that Google knows you, Google can read your mind. However, after we Google how Google works, you learn that it’s all part of the computerised algorithm. This algorithm is slowly but steadily improving.

It is a gradual upgrade but it is apparent that Web 3.0 will not be the same. Third time’s a charm! I’m not discounting the fact that Web 2.0 was vastly different from Web 1.0. However, like the jump from studying in a secondary school to a polytechnic, it is a huge stretch from 2.0 to 3.0. The age of social media will ultimately be the age of the Internet as everybody’s private assistant (PA). I’ll admit that my heart sang a little tune when I read that. I am no busy woman but trust me, I’ll need all the help I can get in terms of life reminders.



So how is that possible? How can the Internet, something so massively shared among the global audience become so… personal? It is made possible by the pivotal feature of the new Web. It is aptly dubbed as the Semantic Web coined by our favourite hero Tim Berners-Lee. Semantics refer to meanings, the meanings which are the crux to communication and exchanging information. Once the Web has been programmed to comprehend meanings, it will be able to more accurately provide precise search findings for your queries. Also, these learned meanings will be continuously added to its database so it remains updated (imagine all the new gifs, memes and newly created words it must learn to understand its users).

However, it is important to note that such refined programming takes time and a lot of effort. This time, the programmers can only do so much. They provide the Web with the basic tools (to listen and learn). The Web will then require users to feed them with information which they will then process and apply to their search functions and maybe even conversations held with the users. Although a multitude of speculations and envisages of how Web 3.0 will be like can be found online, it’s still difficult to imagine it all. Especially for a tech noob like me. If you have read my past blog posts (shameless self promo),  you would know that I’m the epitome of a computer and technology idiot. I feel like a granny trying to pick up the newest applications (no offence to all the high tech grannies out there).


I’m sorry for digressing but here’s a cool gif of a granny surfing the Web (there are two more of such gifs at the end of the post for my 1-2 readers coz I love you guys)


With the advent of Siri, Apple’s intelligent private assistant (PA) service introduced seven years ago, we have a very rough idea of the PA concept. However, as I sat through COM125 class last week, I recall feeling slightly apprehensive at the promised functionalities of Web 3.0. Also, there are several challenges to be faced by the up-and-coming Semantic Web. Here are my thoughts:

Firstly, privacy issues. The more you share with the Internet, the more personal information you have on the Web. In this day and age, we are already facing issues with retaining and keeping our private information and details to ourselves. With Web 3.0, you will be sharing a lot more online, more than what you share on your social media pages. As Web 3.0 aims to be integrated into the lives of the users, privacy issues will spike and we will definitely need to implement stricter policies to prevent the loss of personal information. Furthermore, people are also getting the sense that they are sharing too much and being on the Web for far too long. Our lifestyles have already been dramatically changed by Web 2.0 and this time with Web 3.0, our lives will be merged with the Web.

With the current pervasiveness of Web 2.0, people are attempting to seek solace by escaping the Web and turning to fasting from social media or taking an Internet-less trip in a jungle. Web 3.0 will be even more ubiquitous… web addiction is and will be REALLY REAL!


Apart from Internet addiction, marketing companies will be jumping on the bandwagon. Advertising and sales managers will squeal at all the available details of their prospective customers. We, the consumers on the other hand, will need to try harder to evade them. We are unable to simply ignore the call or call off lunch with a persistent insurance agent. Can you sense my frustration yet…?

Of course, it’s not all bad but all this hype about Web 3.0 has got me thinking about the downfalls as well. Hopefully, the myriad of benefits offered in the Semantic Web will outweigh the disadvantages… Well, I’m keeping my fingers crossed!

Here’s more information on Web 3.0:





Signs Of The Semantic Web Surface In Salesforce.com Radian6

As promised, here’s the surfing granny:





Week 9: Using VR and AR to foster a better reality

Hi world! This week in class, we learned about virtual reality and augmented reality as well as mixed reality. All really interesting, merely based off their names itself. I’m all in for all types of reality – parallel and alternate realities as well! Furthermore, I took Marketing earlier in Poly so I get extra excited when I read about cool and out of the box marketing campaigns. When I was doing my research for this blog entry, I stumbled upon a plethora of marketing efforts from various organisations jumping on the bandwagon to exploit the features of this burgeoning technology.

But who can blame these companies? The engaging aspects of VR and AR are game-changing and you’ll be left out to bite your competitors’ dust if you don’t adopt them. However, instead of focusing on the commercial marketing campaigns, I would like to share and elaborate on those done for good causes. These campaigns aim to generate awareness of significant issues such as war refugees, saving mother earth and aid in the healthcare and the medical industries.

Before we move on to talk about those campaigns, I would like to first do a quick summary of the definitions and distinctions of the different reality-technology. Also, I had this burning question within me during class so I did a bit of research on how VR and AR works. When Mr Abel was showing us the videos featuring augmented reality technology, I could not focus on the content. All I had in mind was “HOW?” “HOW DID THEY DO THAT?”




(All the apt gpoys, I can’t choose one)

So if you’re the curious cat like me, feel free to check out the links at the bottom of this post a more elaborate explanation. Here’s my attempt to explain without the technical jargons.

What is virtual reality and how it works:


VR puts you in an artificial reality setting, you are then detached from the real world. You can explore the simulated reality with a headset (head mounted display) and other accompanying equipment such as data gloves.

In order to indulge in the immersive experience by VR, you will be required to put on a headset. Videos are then sent to the headsets or typically played on the smartphone attached to the headset. Situated between your eyes and the screen is a pair of lenses. These lenses play a pivotal role in creating the 3D effect. They transform the 2D images into 3D by angling the visuals in certain angles that foster the “pop-out effects”.

What is augmented reality and how it works:


Unlike VR, AR features computer generated visuals and superimposes them onto the real world. The user is NOT completed immersed into a simulated like VR. Instead, they experience a blend of both actual and digital realities. In fact, both realities interact with each other!

AR is closer than VR to the real world. Unlike VR, AR does not require a headset but it uses a camera and or smartphone and sometimes a projector and a mirror. It first captures your surrounding with the camera or a webcam. The device only contains a software which processes the footage or image to be displayed and digitally projects the image onto the object.

Again, I don’t think I did a good job explaining how it works but kindly refer to the links below for more information!

Now let’s move on to talk more about the campaigns which I found captivating and inspiring. The marriage between technology and making the world a better place reminds us that we have agency over how we can use these up-and-coming electronic tools.

The Displaced – by The New York Times Magazine

The New York Times clinched several prestigious awards such as the “The Most Next Award” at the Association of Independent Commercial Producers’ annual AICP Next Awards as well as the Grand Prix over at the Cannes Lions festival last year in 2016. The renowned newspaper/magazine organisation produced a VR film to generate awareness for the uprooted war refugees, specifically the 30 million children. The video provided an immersive and absolutely riveting experience for the users into the lives of three refugee children. The VR technology allowed for immense engagement to tug at the heart strings of the viewers as it made them feel like they were physically there with the children, seeing everything unfold.


“The magazine’s editor, Jake Silverstein, said, “The power of VR is that it gives the viewer a unique sense of empathic connection to people and events.” It has huge potential, he said, to help bring viewers news and stories from the most inaccessible places.” – A quote from the NY Times article titled “The Times Partners With Google on Virtual Reality Project“.

Google, everybody’s best friend partnered with NY Times to publish the articles online quickly as well as to launch the Google cardboard project, to provide the viewers with cheap options to purchase and create their very own cardboard viewers to watch the VR video.

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So, go get yourself or check out YouTube to DIY your own VR headsets and watch the video below:

Next up, another successful campaign in Manitoba, Canada. In 2016, A non-profit organisation, Canadian Beverage Container Recycling Association (CBCRA) created and rolled out a mobile application called “Recycling Starts Here” to entice the younger audience to engage in recycling habits by making it more fun and enjoyable. These efforts are aligned with the Manitoban’s government goals of recycling 75% of bottles and cans in Canada.

Way to go Canada!

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Upon downloading the application on their mobile phones (available on both Android and iOS), the participants were tasked to look for four special “Recycle Everywhere bins” situated in Manitoba’s capital city, Winnipeg. Apart from interacting with the special bins which entitled them to immediate prizes, tagging other unmarked recycling bins also allowed the users to snag other instant prizes.


Lastly, here’s a few cool medical applications for VR and AR in the medical field:

Exposure therapy – this typically involves exposing the patient to their phobias (e.g fear of flying – Acrophobia or bugs – Entomophobia). With AR and VR, a safe simulated environment can be created to bring the patients closer to facing and eventually overcoming their fears gradually step by step. In fact, the treatment is gaining so much recognition for its efficacy that they named it virtual reality therapy.


Post Traumatic Stress Disorder (PTSD) – like its name suggests, the patient has suffered due to a distressing event in his or her life such as war soldiers. Similarly, they create a safe environment for the soldiers or patients to relive and deal with their traumatic experiences.


Phantom limb syndrome – For patients who have lost their limbs and still feel sensations (such as excruciating pain and itch) from the missing limb even though it is not there physically. The typical issue is a clenched fist that causes considerable discomfort to the patient. With VR, sensors pick up pain signals in the brain when the patient senses the discomfort. Then, the VR game tasks the patients to use their virtually created limb to complete certain missions. This allows the patients to have control over their limb and thus overcome the sensations of the missing limb.


Social training for young children with autism – VR is used to create simulated social environments (such as interviews and dates) using virtual agents/avatars/bots. This enables the children to hone in on their social skills and pick up on social cues.


AR assisted surgery – It is currently mostly used as a medical training tool which superimposes the surgeon’s view during an operation to create an immersive and realistic experience for the medical students.


Virtual, augmented and mixed reality alike, they are all very impressive and fascinating technologies to look out for in the near future. Let’s look forward to the future as per depicted in:

sci-fi films (hologram messages from a robot)


and magic (harry potter newspapers)!












Virtual Reality Therapy: Treating The Global Mental Health Crisis


Week 8: Wait, you mean to say that Macs are not virus-proof?

Hi world, yes, read the title above and feel the same way I did…


I’ve been an avid MacBook user since 2011 when I got my first MacBook laptop since I was embarking on my Poly life and my parents decided to get my one.

I was told then that Apple products are the best because you cannot contact computer viruses on Mac, unlike Windows. For me, that was the ultimate deal breaker. I am such a computer noob (if you came here from week 10, hello!), I single-handedly spoiled the old desktops when I was in Kindergarten. I dreaded computer lessons because I knew for sure that I was going to ruin one of those old (now antique) machines. So flash forward to recent times and yes, I still own a Mac. And I got a horrid wake-up call during my COM125 lesson last week when I was told that Macs are still susceptible to viruses and malware.

They are not 100% safe from these vicious trojans and worms. The main reasons why Apple devices are deemed safer is because there is a smaller market of users (as compared to the pervasiveness of Windows users) and Apple’s systems are much more closed off. They do not branch out to various suppliers, vendors and partners like Windows do. Therefore, they are less exposed to foreign software and systems. Furthermore, Apple has built-in systems that disallow unapproved developers’ software to be opened (prevention is better than cure).

For example, you might be greeted with a message like so when you attempt to open a software which is not approved:

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However, with the ever-growing Apple army and the rapid inventions of new malware, the “virus-free” days are gone. I felt distraught but I knew I had to do something about it.

On top of that, only a few months back, I listen to a podcast titled “Darkode” from Radiolab (it’s a free online portal for educational podcasts). If you have the time, please give it a listen. You can download it onto your phones and let it play on your way to school or work, it’s very entertaining and definitely, you’ll learn something interesting or useful. I will NOT spoil the podcast story but it is very relevant in this blog’s context and its focus is on a case of ransomware which involves bitcoins. Upon listening to the podcast, I started backing up my files with Apple’s Time Machine application and now I take the extra step to search for a reliable anti-virus software for Mac.

But before I move on to the anti-virus software, in case you are still not convinced about the vulnerabilities of Apple devices as you remain as the steadfast Mac aficionado, let me throw in some facts (based on online research):

It started sometime around 2006 with the first Mac worm found in Apple’s Instant Messaging application (iChat). It is also known as the Oompa-Loompa malware (such a cute name for a scary malware though) alternatively its technical title – Leap.A.


The users will be greeted with this pop-up to download the latest pictures leaking pictures of the next OS known as OS X Leopard. Upon installation, it spreads and affects the four most recently used applications and these infected apps will be useless and you will not be able to launch them. Additionally, it does not spread across the Internet and only via LAN.

Moving on, we have the Zlob Trojans namely – OSX/DNSChanger, OSX/RSPlug, and OSX/Jahlav which thrived from 2007 to 2009. It has a facade of a code (computer programme for encoding and decoding) and it originated from the Windows realm and made its way to Mac, primarily affecting the porn-watchers. Yes, your eyes weren’t deceiving you. These Trojans hid its true self and took the forms of codec required to watch porn videos. It alters the systems to divert your Mac’s traffic to malicious sites. (HAH talk about clearing your browser history, it won’t help you this time). It’s called “Porn4Mac”, it’s a worse situation to explain why your Mac was infected by a virus than to rid of the virus itself.

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2008 brought about Mac’s scareware. This is your typical ironic situation whereby you attempt to download an anti-virus software which ultimately gives you the virus you’ve been fearing. It goes by the name of MacDefender as well as Macsweeper. Always remember to check the legitimacy of your anti-malware programme, you have reviews online for that!

In 2009, Adobe Photoshop came into the picture (pun intended). Titled OS X Krowi (and many others), it was a dormant virus that sits in your computer until activated via remote access by the hackers. Are you convinced yet?

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No? Well, I’ll direct you to the list of 10 most dangerous Mac viruses then. For even more recent viruses which are more advanced and threatening – here’s a link featuring Fruitfly, KeRanger, Safari-get Mac scam AND even more recently, earlier this year, there was a touch bar hack for the new range of MacBooks.

So, naturally I went on the hunt for a reliable anti-malware software. The main criteria was…


Unless you’re dealing with some top secret documents or pictures, you should always try out the free stuff.


After a quick Internet search, I settled for the recommended free software titled Sophos. When I first downloaded the software and started the security scan, I thought to myself… it’s a Mac afterall… I doubt it’s going to find any threats or viruses.



I thought to myself… 1368679 items to be scanned… how long will that take.

It took me about 3-4 hours for a complete scan but it was completely worth it because…

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They wound up finding one threat but that’s not all! My grand total was:

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3 threats/viruses found. Well turns out it was a Spigot adware. I clicked so fast and removed it with the Sophos software.

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At least for now… but I’ve learned to not take Internet and computer security for granted and learn to be more vigilant and you guys should too!

To end off since we’re on the topic of security and scams, here’s one of my favourite videos from the “Scamalot” series by Comedian James Veitch.




Week 6 & 7: Again, YouTube goodness

Hi world! It’s YouTube again and this time with my own video (as per the assignment brief).

I cheated by getting my bro to narrate the video and I have to warn you that this video contains some good food porn but don’t worry I believe it’s still safe for work. 😉